NIKE AREA 72
Over MARAthon Weekend, Nike Running opened Area 72
In Berlin, a seven-day hub inspired by the mystery of area 51.
The space on Kurfürstendamm brought together performance, recovery and culture in the lead up
to race day.
Athletes could step into the NSRL Lab for detailed form analysis, try on the upcoming hyperice Hyperboot, and experience recovery zones alongside community runs and live events
DEBRIEF ROOM